Embedded analytics is a massive value-add for SaaS users. But it fails if the UI is too complex for the average business user. Don't just dump charts; provide insights.

Design Principles

• The 5-Second Rule: Can the user understand the 'health' of their account in 5 seconds?
• Actionable Data: Instead of '1,000 views', show '+12% from last week'
• Contextual tooltips to explain what a metric actually means